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Quiet quitting: exploring the quiet workplace phenomenon

Henry was once a vibrant and dedicated art director at a prestigious creative agency in New Zealand. His hard work...

By Leenah-Leen Arandia | 10 Apr 2024 | 4 min read
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The power of neuromarketing

Combining the fields of marketing and neuroscience is an ambitious new domain: neuromarketing. It’s exactly what it says on the tin...

By Ben O'Connell | 08 Apr 2024 | 5 min read
storyselling

Storyselling: The basics of storytelling in marketing

It’s a crowded, noisy marketplace out there; be different and unforgettable. When brands advocate for their ideas, they usually bombard audiences...

By Leenah-Leen Arandia | 08 Apr 2024 | 5 min read
cybersecurity challenges and solutions in the age of the internet of things

Cybersecurity challenges and solutions in the age of the Internet of Things

The Internet of Things (IoT) has emerged as a transformative force—reshaping industries, enhancing everyday experiences, and driving innovation. From smart...

By Mike Jerome Infante | 02 Apr 2024 | 4 min read
the evolution of conversational ai 0325

The evolution of conversational AI

In the rapidly evolving artificial intelligence (AI) industry, the journey from simple chatbots to sophisticated AI agents marks a significant...

By Mike Jerome Infante | 02 Apr 2024 | 3 min read
a guide to cybersecurity and data privacy in remote work

A guide to cybersecurity and data privacy in remote work

The shift towards remote work has significantly revolutionised the modern workplace, offering flexibility and convenience to employees worldwide. However, with...

By Mike Jerome Infante | 02 Apr 2024 | 3 min read
essential tips for effective communication in the virtual workspace min

Essential tips for effective communication in the virtual workspace

Remote communication has become an indispensable tool for businesses and individuals alike. Whether you're working with a distributed team, collaborating...

By Mike Jerome Infante | 02 Apr 2024 | 3 min read
smart home safety

Setting the standard for smart home safety

Convenience often comes hand in hand with concerns about security, especially when it comes to smart home technology. As the...

By Mike Jerome Infante | 02 Apr 2024 | 3 min read
future of sustainable transportation min

The future of sustainable transportation

The urgency of sustainable solutions has never been greater, given growing environmental concerns and the need to reduce carbon emissions....

By Mike Jerome Infante | 02 Apr 2024 | 4 min read
B2B News
HR

Title: Quiet and loud quitting and hiring

The pace of today’s business world is hyper-driven and demands constant adaptation. Companies and employees alike must embrace a dynamic...

By Ben O'Connell | 01 Apr 2024 | 6 min read
the battle for truth online min

The battle for truth online

When it comes to business strategy in online spaces, battling lies and hacks is a common problem. Everything is so digital...

By Ben O'Connell | 01 Apr 2024 | 7 min read
beware of marketing tricks min

Marketing tricks to watch out for

Time and time again we hear instances of marketers using psychological trickery to lure unsuspecting consumers into purchasing their products. Even...

By Ben O'Connell | 01 Apr 2024 | 5 min read
for hire

How artificial intelligence is changing the hiring process

Not long ago, artificial intelligence (AI) was just a figment of imagination, an idea that seemed too futuristic, too complicated,...

By Leenah-Leen Arandia | 21 Mar 2024 | 4 min read
trends, benefits, and strategies

Experiential marketing: Trends, benefits, and strategies

The ability to fast-forward or completely skip through commercials, use an ad blocking tool on devices, and access ad-free streaming...

By Leenah-Leen Arandia | 21 Mar 2024 | 5 min read
managing cybersecurity concerns for remote workers min

Managing cybersecurity concerns for remote workers

The adoption of remote work has become far more prevalent in recent years and is continuously becoming the preferred choice...

By Leenah-Leen Arandia | 19 Mar 2024 | 4 min read
mastering marketing

Mastering the marketing rule of 7 in the age of social media

Effective marketing in today’s digital age requires the adoption of digital tools and the latest platforms. However, certain rules and...

By Leenah-Leen Arandia | 11 Mar 2024 | 5 min read